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The Power of saying "No"

Every grip on the oar becomes torture, every pull on the oar becomes a superhuman effort. Dominic Schaub has had this feeling for nine long…


Beautiful Seasons

Pictures with happy customers and our watches from all over the world are a mirror of the 4 seasons. There is always someone who has…


The Stan ’n‘ Dan’ Project

D aniel Dreifuss (aka Dan) is an avid lover of tennis and a fan of Adidas ever since his favourite movie, ‘The Royal Tenenbaums’, came out. After…


The magic of the full of moon

Every second of time holds an incredible power. What happens throughout the entire world in just one second is almost incomprehensible. Watching the second hand…


The Watch of the Shaolin Fighter

While most people wind the rotor in our automatic calibres with everyday movements, we know someone who does it with a tiger—sometimes a leopard. Martin…


Zurich Tips from Daniel

Daniel:   Museum Rietberg Extremely well situated – one minute from home – Rieterpark one of the most beautiful parks. It is an oasis for…


Zurich Tips from Leo

Leo empfiehlt:   Rote Fabrik Cult location, red brick, amazing performances like Bob Marley, Red Hot Chili Peppers; in summer it’s a great place for…


Zurich Tips from Massimo

Massimo recommends:   From Allmend to Uetliberg I like jogging outdoors – out in the hills and forest. To this end, going from Aallmend up…


Growing up together!

One with electronic music, and the other with mechanical music.   Vincent Dubinsky and Leonard Dreifuss have grown up together. Both with music. Both measure…


Don’t tell me any tall tales about horses. But it’s a true tale!

A short story about Shell Cordovan leather. While the statement ‘everything rare is valuable’ doesn’t always hold, in the case of Shell Cordovan leather, it…


A major film event featuring a smaller, exclusive brand

  The SRF has been a faithful sponsor of Swiss film. On the 17th and 18th of December, the current SRF-funded TV event movie "Private…


This is why our watches "made by Zurich"

Sometimes we are asked why Maurice de Mauriac is not "made in Switzerland", but "made by Zurich." Because Zurich stands for everything that makes Switzerland…




Designbiennale Zurich

Design is an Economic Strength with Tremendous Power For this Reason We Have the Design Biennal Zurich In a world of excess, it is often…


Love of leather

When you come visit us at the atelier and are looking to purchase a watch, make sure that you set aside a little extra time,…


Rock Battaglia

Street-fighter, Life-warrior, Lover of Life Sporting a full beard, mirrored glasses, his punk style, punk attitude, tattoos and his walkie-talkie on his chest, Rock Battaglia…



A Watch as minimal as its name We are one of only a handful of watch brands out there that will let you create a…

Everything will be fine!

For your and our safety we have decided to temporarily close our Atelier in Zurich until the 19th of May. You can reach us personally by telephone and or digitally through many channels:

For urgent personal contact, we can arrange an individual appointment in the Atelier.

And since we are able to still ship your products, we offer you a 10% discount until the 19th of April to overcome this situation.
Promotion code: stayathome

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Thank you for your understanding and keep safe!

Daniel, Massimo and Leonard Dreifuss